How Successful Businesses Are Scaling Revenue Through Online Learning in 2025
Pricing is critical
Discover what the average price of an online course is in 2025 and how top businesses set their rates.
Learn the Key Benchmarks That Define Success in Online Learning
You and your team have likely asked yourselves:
This report answers businesses' most pressing questions when launching or scaling online learning initiatives.
This report delivers real data and industry benchmarks so you don’t have to rely on guesswork. Get clarity on pricing, business models, speed to market, and engagement strategies — so you can build and scale with confidence.
How quickly should we launch, and do so efficiently?
What’s the ideal price range for online courses in 2025?
What’s the best pricing model to maximize revenue?
How much revenue can we generate with online learning?
What engagement tactics work best to increase retention?
Online education is becoming a major revenue driver
Find out how much revenue businesses are generating from it.
Speed matters
Learn how quickly the most successful companies are launching new courses.
Engagement is the key to retention
See what content formats are keeping learners engaged and driving course completions.
The 2025 Benchmarks Report for Maximizing Revenue With Online Learning reveals "what good looks like".
Uncover actionable insights on monetization, pricing strategies, and accelerating time-to-market.
Join 1,040 businesses leveraging online education to boost revenue and scale growth.
Talk to us about the benefits of making the switch.
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What's Inside?
Who is it for?
This report is built for businesses looking to generate revenue at scale through online learning, including:
Business owners turning education into a high-margin revenue stream
Directors of education & training looking to optimize or monetize learning initiatives
Marketing & sales teams leveraging courses to drive customer engagement, retention and revenue
Corporate leaders & growing companies integrating online learning into their business model.
Why You Need This Report
The online education market is evolving fast. If you want to stay ahead, you need the right data. Get the insights and benchmarks you need to:
There’s no need to rely on trial and error — use proven benchmarks to guide your strategy. Get ahead in 2025.
Plan & price your courses effectively
Reduce time-to-market & launch faster
Increase learner engagement & maximize revenue
Copyright Thinkific 2025
Copyright Thinkific 2025
Use real industry benchmarks to refine your strategy and scale online learning profitably.
If you’re looking to build, optimize, or scale your business with online learning, this report will show you how.
